Nordic Naturals are committed to delivering the world’s safest, most effective nutrients essential to health. Our award-winning omega-3 fish oil and other foundational nutrients are research supported, expertly formulated, rigorously tested, proven effective and, best of all, great tasting. With products for the whole family, we deliver the nutrients essential for healthy living.
Born in Norway
Nordic Naturals was born in Arctic Norway, where founder Joar Opheim grew up. Driven by his Norwegian heritage, knowledge of fish oil, and love of science, Joar was inspired to advance fish oil quality and industry standards. Guided by his personal mission to bring high-quality fish oil to the world, Joar developed several patented fish oil technologies that include flavouring, taste, delivery, and processing—shaping standards for a country and industry that had few guidelines in place.
Original Research Featuring Nordic Naturals Products
Nordic Naturals is a research leader in demonstrated product efficacy. Nordic Naturals fish oils are regularly chosen by leading research institutions and universities such as UCLA, Harvard/Massachusetts General Hospital, UCSF, Emory University, and OHSU Medical Center for their independent research. With 30 published studies, including 56 clinical studies, and more than 25 in progress, Nordic Naturals is the brand of choice for omega-3 research worldwide.
Values-Driven & Research-Based Innovation
Nordic Naturals’ dedication to innovation is grounded in scientific research and guaranteed by participation in peer-reviewed clinical studies by leading experts worldwide. With a reputation for efficacy and potency, Nordic Naturals fish oils are regularly chosen by independent research institutions and universities such as Harvard, Columbia, Duke, UCLA, and Cedars-Sinai Medical Center—with over 40 published studies, and more than 40 in progress.
Since the beginning, Nordic Naturals has always been deeply committed to the health of our oceans.
To prevent overfishing, 100% of our fish is sourced in compliance with the Norwegian fisheries management system, which has been a model of sustainability for over 30 years.
Nordic Naturals use responsible fishing gear—including purse seine nets, sorting grids, and large meshes—to protect against bycatch of unintended species.
Nordic Naturals use line and net fishing methods to prevent the seafloor and ecosystem damage caused by methods such as bottom trawling and dredging.
Marine Pollution Prevention
Up to 80% of marine pollution is caused by land-based sources such as runoff, sewage, and waste. Nordic Naturals’ coastal processing facilities are industry leaders in minimising pollution and conserving resources.
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